The organic food market has grown at an extraordinary pace over the last five years and the growth is far from ending here. Thus, market studies indicate that there will be a doubling of the present sales by 2011. Such statistics have imprinted a new direction to the development of the organic food market since more and more food farmers choose to adapt to the new requirements in order to generate more revenue. Consumers, on the other hand, are determined to read ORGANIC on labels and thus stay away from the pesticides, the genetically modified organisms, the hormones and the antibiotics in conventional food.
The extension of the organic food market is therefore rooted in the increased consumer awareness that non-organic foods are dangerous. The more we learn about the additives and chemical substances in non-organic products, the higher the eagerness to buy something organic. This means that a real revolution will occur on the organic food market with bio products taking preeminence over the others. And people shop at supermarkets, which is why, retailers have to offer attractive products that are considered organic commodities at a very affordable price. Consequently, when you go to Wal-Mart you want to get organic foods at a rather good price.
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The organic food market is presently serviced by a huge number of producers worldwide. Although favored by some producers, exports of organic products is more difficult due to the perishable nature of the foods. The emphasis and the responsibility at the same time falls on local producers, farmers or farming groups that address the needs of the local market sector. The organic food market is in a continuous expansion that goes hand in hand with an increase of productivity. This growth can only be possible if more and more manufacturers accept the rules and join the system. There is however a risk in this extension.
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The conventional product sales will drop with the higher preponderance of organic foods and the development of the organic food market. The problem here is that even the regular items on the organic food market can become subject to the production haste that will involve some form of automated processing or food treatment, thus, pushing the all organic principles a bit further, making them rather loose in fact. Therefore, we could be witnessing an alteration of the standards that keep organic foods so desirable to the health-concerned consumers. Regulations therefore have to remain strict and their implementation by control organs has to be impeccable.